Finding a path

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Highlights
- but I was acutely aware that we lived in a world where there’s a constant flow of change, where the novel becomes commonplace and where the commonplace enables the novel. This is the environment that businesses live within. This entire process is driven by competition; the desire to differentiate creates the novel, the desire to keep up with others makes it commonplace. If we define economic progress as the movement of our society to ever more complex technological marvels, then progress is simply a manifestation of this competition. This impacts all organisations. This is what we have to map.
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